Reliance acquires Priyanka Chopra’s Anomaly in beauty bet
New Delhi: Reliance Retail on Thursday announced the acquisition of Anomaly, a global haircare brand promoted by Bollywood actress Priyanka Chopra Jonas, for an undisclosed amount. It has acquired 'Anomaly' trademarks and digital assets and has plans to scale up through its omnichannel retail network and its beauty platform Tira, Reliance Retail said in a statement. "The acquisition marks a…
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