Indian businesses set to emerge as powerful brand owners in US, says Oyo’s Ritesh Agarwal
Agarwal says tech-led Indian firms will own major US consumer brands, reshaping America's view of India's soft power beyond Bollywood and IT Indian corporations are poised to become large brand owners in the US, shifting American consumers' perception about India's soft power well beyond Bollywood and IT, founder and CEO of Oyo-parent firm PRISM Ritesh Agarwal said, stressing the importance…
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