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How Klook transformed Marie Kondo from lifestyle guru to travel ambassador

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How Klook transformed Marie Kondo from lifestyle guru to travel ambassador

With more and more marketing budgets in APAC going into creator payments, influencers have become the easiest, most scalable way to connect to audiences. But when content starts to feel more like advertisements, distrusting and dismissing influencer recommendations becomes the norm. But we can't run from influencer marketing. Especially not Klook, who built its brand on influencer marketing through their…

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