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An RSS whisper and beauty parlour didis: How BJP swept Bengal with micro campaigns

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An RSS whisper and beauty parlour didis: How BJP swept Bengal with micro campaigns

Women cheer during the swearing-in ceremony of Suvendu Adhikari as West Bengal's first BJP Chief Minister, at Kolkata's Brigade Parade Ground on May 9. (Image: PMO/ PTI) A sentence on cut-money dropped by an auto driver during a ride, a subtle message on women's safety by the didi at a rural beauty parlour, and evening tea and chanachur at a…

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