Magnum plans three more factories to cash in on India’s ice cream craze
Magnum Ice Cream is significantly expanding its operations in India. The company plans to increase its factories from one to four to meet surging demand. This expansion comes as Magnum revamps its India business with dairy-based products and lower prices. Despite current profitability challenges, the company is investing in supply chains and cold-chain infrastructure. Mumbai:India's ice-cream boom is making the…
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