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Bihar’s influencers are winning brand deals, but accent bias and metro gatekeeping still shadow their rise

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Bihar’s influencers are winning brand deals, but accent bias and metro gatekeeping still shadow their rise

Even as Bihar's influencers gain followers, brand deals and mainstream visibility, creators from the region continue to face cultural stereotyping, accent bias and the pressure to fit into metro-led creator ecosystems, according to industry sources. Sources said influencers from Bihar often face mockery because of their language, slang and speaking style, especially when they try to build careers in Delhi,…

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